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Showing posts with the label animation companies

5 Reasons Why Animation is Compelling to Younger Viewers

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How important is it for you to capture the attention of the target audiences with relevant advertisements? Not so much, or your business depends upon it? I’m pretty sure it’s the second option, isn’t it? The static style of advertisements has been good enough, however since animation has been re-introduced in the market, animated videos offer exciting and effective ways to reap customers' attention amongst the target audience of your brand/product. There are several animation companies, animation studios, motion graphics companies and graphic designing companies that have come up with a smart move to do business with the brands who have mostly younger viewers as their target audience. Why? Animation, irrespective of being 2D or 3D animation, has a very influential and long-lasting impression on the younger viewers. Still, wondering why is it that animation is so highly recommended for the younger target audience? Well, here’s why… ANIMATED ADVERTISEMENTS ARE CAPTIVATING...

3 Signs You’re Working with a Poor Animation Studio

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We can’t say about hiring a contractor, employee or agency, but if you’re looking for to  hire an animation studio  for business video production, then there’s some legwork you’ll have to put in before taking the final call. Animation studios vary in style and specialty, and selecting a company that fits all your needs is important. There are many companies laden out there you can choose from. One outstandingly vital criterion is a company’s professionalism. For businesses that need assistance on how to spot an unprofessional or sub-standard studio, here are 3 signs that an animation studio is not worth working with. Uninspiring website While going through a production studio’s website if its website is uninspiring and mediocre, then it may not be the best way to start of the association. This does not mean that the company’s website has to be flashy and full of graphic images, but it needs to look professional and appropriate for a production house. Does it have q...

5 Must-have inspirational art books for all creative animators

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It’s inspiration time! If you’re a creative and have a curious bend on the world of animation then start your new year with a bookshelf that’s jammed with inspiration, from  amazing animation  to movie concepts art masterpieces to comic genius. Well, let’s face it, we all know how sitting in front of a blank computer screen, wishing for some source of inspiration feels like. Well, treat yourself with any of these books as they are well worth spending your bucks on.. Pinocchio: The Making of the Disney Epic This one’s  Disney’s  most overlooked classics, commended by critics it finally gets the appraisal it deserves. Well, if you’re a big fan of Disney’s golden era or just simply want to delve into the beginning credits of the most successful and well-loved  animation firm  till date, then grab a copy and learn a thing or two from this timeless classic. The Art of Dave Seeley The word “epic”, has been played around with a lot, but in case of ...

Some fun ways to find video inspiration

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There are endless number of ways to find inspiration on any given subject. Then why sometimes there seems to be a dearth or we often our minds blank when a task needs to be done? At several points in our lives all of us face the grueling task of creating content that’s both engaging and repeatable. Here are some awesome ways to find inspiration when your mind hits that blank spot. Try Google’s Keyword Planner When searching for creative ideas for video content,  Google Keyword Planner  can give you insight you may not have thought of considering. You can take forward these keywords by combining them into a list and multiply assorted keywords together. Even if you’re new to the world of advertising, finding fresh ideas for video content is often simplified by focusing keywords to specific niches. 2.  FAQ Fox helps discover list of questions consumers have The primary function of FAQ Fox is to accept keywords and a list of sites to dig for questions that often...

What Should be the Length of Your Next Animated Explainer Video?

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Explainer videos are in rage for online marketing and sales optimization, well we all know this fact by now. With these videos flowing all over the internet and on web pages of all businesses, the question is how long  2D animation videos  should or others made by using different techniques be? To figure this out let’s look at what you need to consider first: -What is the purpose of your animated explainer video? -Where will it be placed? On a homepage, blog, youtube or on landing-page? -What desired action you wish the viewers to take after they watch the video? The third question is actually the most important as it takes your lead to the action. The attention span of the internet-savvy audience is reducing constantly giving momentum to shorter videos as compared to longer ones. Short videos are easy attention grabbers, no doubt but how short should they be? You may consider making a one minute, two, three minutes or even more than that. Knowin...

Best Animation Company in India for Animation & Presentation

What We Do We’re PitchWorx, a creative design, and animation company comprising of a team of young design addicts with a background in business management. We push the limits of our creativity to bring you visually compelling business stories in the form of business presentations, infographics, animation videos and interactive UI designs. Our highly skilled team has handled clients from all around the world – from small startups to Fortune 500 companies. Irrespective of whether you’re pitching to investors or trying to win clients or promote your brand in this increasingly competitive world, we at PitchWorx ensures that we take your company’s strategic intent and turn them into compelling and narrative visuals with a strong audience oriented messaging. We bring in over 50,000 design hours across various industries and functions alongside our degrees in business management – a dimension which most other designers lack! Our customers entrust us with...

5 Reasons Why Animation is Compelling to Younger Viewers

Image
How important is it for you to capture the attention of the target audiences with relevant advertisements? Not so much, or your business depends upon it? I’m pretty sure it’s the second option, isn’t it? Static style of advertisements has been good enough, however since animation has been re-introduced in the market, animated videos offer exciting and effective ways to reap customers attention amongst the target audience of your brand/product. There are several animation companies, animation studios, motion graphics companies and graphic designing companies that have come up with a smart move to do business with the brands who have mostly younger viewers as their target audience. Why? Animation, irrespective of being 2D or 3D animation, has a very influential and long-lasting impression on the younger viewers. Still wondering why is it that animation is so highly recommended for the younger target audience? Well, here’s why… ANIMATED ADVERTISEMENTS ARE CAPTIVATING Have yo...

5 Must-have inspirational art books for all creative animators

Image
It’s inspiration time! If you’re a creative and have a curious bend on the world of animation then start your new year with a bookshelf that’s jammed with inspiration, from  amazing animation  to movie concepts art masterpieces to comic genius. Well, let’s face it, we all know how sitting in front of a blank computer screen, wishing for some source of inspiration feels like. Well, treat yourself with any of these books as they are well worth spending your bucks on.. Pinocchio: The Making of the Disney Epic This one’s  Disney’s  most overlooked classics, commended by critics it finally gets the appraisal it deserves. Well, if you’re a big fan of Disney’s golden era or just simply want to delve into the beginning credits of the most successful and well-loved  animation firm  till date, then grab a copy and learn a thing or two from this timeless classic. The Art of Dave Seeley The word “epic”, has been played around with a lot, but in case of ...

What Should be the Length of Your Next Animated Explainer Video? - PitchWorx

Image
Explainer videos are in rage for online marketing and sales optimization, well we all know this fact by now. With these videos flowing all over the internet and on web pages of all businesses, the question is how long  2D animation videos  should or others made by using different techniques be? To figure this out let’s look at what you need to consider first: -What is the purpose of your animated explainer video? -Where will it be placed? On a homepage, blog, youtube or on landing-page? -What desired action you wish the viewers to take after they watch the video? The third question is actually the most important as it takes your lead to the action. The attention span of the internet savvy audience is reducing constantly giving momentum to shorter videos as compared to longer ones. Short videos are easy attention grabbers, no doubt but how short should they be? You may consider making a one minute, two, three minutes or even more than that. Knowin...