PitchWorx

Corporate explainer videos have a suitable and undistinguished ability to market a product or even software that may result in boosting your company’s sales. Some people are too lazy to read into a full documented speech about your product, therefore, a short-summarized video can do the hard work for them. Explainer videos summarize the lengthy speech in a short and straightforward manner that will even stick in their minds rather than the lengthy speech. Depending on what you want the video for; there are different ways of using  corporate explainer videos . If you need to use the explainer video to talk about s new product in the market or if you want to update the mass about a product that is already in the market. You have to choose the best style and type of explainer video that you want to make the information that you want to pass effectively. The 5 different types of videos that you can use may include: Type of video Purpose Benefits video Gives more in...

PitchWorx is an explainer video company known for its stunning designs and years of experience in building brands and helping businesses succeed. If you are wondering how explainer videos are made, PitchWorx has the best answer for you! Basically, there are several steps involved in the creation of animated explainer videos and these include the following: Write a Killer Video Script The backbone of every explainer videos is a good script. Besides, explainer videos are summarized videos on how your service, brand or product works. Your script should explain in a way that’s easy to understand. The difficult part is to keep your script as informative and brief as possible. Select a Style for Animation Picking a style for animation goes further than deciding on how you like your explainer videos to look. Choosing a style for animation may set for the perfect tone throughout your videos. Make Your Animations When compared to some animated videos, an explainer vi...

Back in the days when  explainer videos  had just begun to make a shift out of America, did you ever wonder what might be that ‘special potion’ or ‘the winning formula’ behind these videos? Well, we did! In fact, after a lot of deconstruction and reconstruction of the concept, we noticed a prevalent pattern that was being followed in these videos.  A lot of these explainer videos were led by a character and, usually started in the same vein, “Meet Billy/Sue/Eddie/ Tyler…. A problem would be presented typically like, “Maggie finds excel spreadsheets boring and time-consuming”, followed by an alluring, flashy statement - “Our product will make you save money/save you time/make you sexier than ever….” etc. So that’s how character animation videos make their way into people’s lives. Keeping the ‘Americanisms’ aside, what is most interesting here is the relationship the viewer has with the character. But this gives rise to questions like - how do not character and character a...

Eight to ten seconds! Yes, that’s the time taken by visitors to your website, to convert into potential customers. If you are wondering why your website has a very slow conversion rate, then this article is all for you! You may have invested in a very good web designing company and may have used excellent graphics yet you are distressed to see the visiting minute of your website is below average. On the top of it, you have no idea what is it that is stopping your potential visitors to turn into customers. Well then, maybe your website lacks a good explainer video. If we keep it in a better way, an animated explainer video! Many companies use animated corporate explainer videos as their marketing tool and that is all which works in their favour. Let us now look into the benefits and the role that animated explainer video plays in increasing the conversion rate of your website. VISUAL MEANS MORE GRASPING: According to a proven fact, the human mind retains more what it sees ...

The thought of taking up a new project, a brand new  animated explainer video  for a business is exciting! The energy of novice clients is contagious which keeps us spirited, the sole reason why we absolutely love kick-off meetings. It’s fun to get to know what they do and discuss the content they want to display in the video. These meetings can go on for hours and are all about finding a way to distill the information that’ll fit into a conceivable video length. But what is that perfect animated explainer video length? 30 seconds? A minute? 2 minutes? Well…. Let's find out! The bottom line of an ideal explainer video length is that it depends on various factors, with the amount of content being the foremost. Some video concepts tend to follow the same pattern. For example, in case of business video scripts, you’ll see a pattern of problem, solution, benefits, and  call-to-action ! You can begin by asking a lot of questions during the intro of your vi...

Explainer video  should be a part of your next marketing strategy as it reaches is kickass. There’s no way you can engage website visitors better and increase click-through rates. Because of their growing popularity in digital marketing campaigns, the future of these videos looks bright. But just putting a lot of creativity in video creation is not enough. The world of digital marketing is demanding in terms of freshness and changes in the way the videos are marketed. Based on this, we’ve made the following predictions for you to keep in mind churn out the best explainer videos in the year 2017. 1.  Whiteboard animation is no more popular: Whiteboard animation was once a very popular, with it is innovativeness and freshness lent to regular  Explainer video . The whole idea of a blank whiteboard transforming, growing and evolving into a fully formed product was fascinating and unique. But then, every innovation has a shelf-life. Like any other trend, eve...

Our handcrafted  animated explainer videos  which have the potential to explain almost anything and everything are created following 7 tried and tested steps process that starts with briefing or a kick of meeting as we like to call it, writing a script, creating a storyboard, recording voice-over, graphics creation, animation and lastly adding of background music. Kick off meeting It all begins with the first step. A” making connection” time with the client. A stage to “nail” that big idea! Pen a story The script is the base on which the video stands. Call it the “backbone” or the “essence” of the video, once you master this part, things get a lot easier. Sketch up It is in the hands of our in-house talented artists to give a complete picture of each shot, starting to give the video life! Voiceover This one’s a no-brainer! You won’t know him. He is the voice who does the actual “explaining” in the video. Graphics The fina...

What is one of the hottest marketing tool?  Explainer videos ! They are being extensively published on conversion pages of websites. Companies use them at trade shows and also as pre-roll ads on YouTube. While it’s possible to make your own promotional corporate videos, there are several  reasons why hiring a professional animation video company  to write, produce and deliver your animated explainer videos. Remember a few points: –  Explainer videos   are not meant to give out minute details of your product There are some companies that are so attached to their product or service that they cram a large number of details into their  explainer videos . Explainer videos should serve the purpose of simplifying your brand’s message. Here’s a useful tip: While it may not be your cup of tea to write your own script, you can be involved in the process of script creation process. You know your company and your customers the best. Nobody else knows it l...

You’ve been with us from our last article  Make that perfect 2D animated video with the right animation video company . In this article, you will learn some additional factors you must keep in mind before you sign up with a 2D animation atlas on the studio for an explainer video. Factual Testimonials What do past clients have to say about the animation studio? Reviews, ratings, recommendations, and testimonials on their websites or LinkedIn profiles help determine this. Doing, this gives you the confidence to choose the production house without any hesitation. Coherence and Responsibility A good animation studio will guide you properly when it comes to the selection of style for the video ( whiteboard animation, motion graphics, character animation ), duration and much more for the video. You know your company/brand better but a good studio will have expertise in the field. Make it a point to listen to their recommendations even in the case of d...

Can you tell what your business does in one sentence? Whatever you say, it better be good as people are most likely to forget it about three seconds after hearing. That’s the whole idea behind business pitches – the ability to sum up what your business does in a quick and succinct manner. And all thanks to technology the elevator pitches have improved to something called  animated explainer videos . Here’s what they do for your business: More and more people are introduced to your product with explainer videos Videos give you a chance to quickly build trust with your audience With the help of explainer videos, you can have a deeper connection with your customers and build a relationship that lasts for a long time. We now look at why successful companies have chosen animated explainer videos as their secret weapon. No better way of explaining your product in a simple and engaging way If you’re not able to convey what your product does and then there’s no way peop...

Want to give your start-up business a good push, but thinking how? Let’s find the perfect answer for you. It is videos, not just any video but, animated explainer videos. If you’re an online marketer, you must be familiar with this term. Do you ever wonder what an explainer video is? How exactly will it increase customers for your business? What is the need to have one? Explainer video – a phenomenon Animated explainer videos are the most powerful way to communicate your business. The video maybe not more than 40 secs – 60 secs (one minute), they are smooth and easy deliverers of a message. To begin with, what you need is a creative script. It’s the foremost importance in creating a video and the script should be simple, compact and engaging. That’s followed by animating characters, hiring a professional voice-over artist, background music, add a dash of humor into it and you got for your business a great video outcome. These explainer videos will help you promo...