PitchWorx

Want to give your start-up business a good push, but thinking how? Let’s find the perfect answer for you. It is videos, not just any video but, animated explainer videos. If you’re an online marketer, you must be familiar with this term. Do you ever wonder what an explainer video is? How exactly will it increase customers for your business? What is the need to have one? Explainer video – a phenomenon Animated explainer videos are the most powerful way to communicate your business. The video maybe not more than 40 secs – 60 secs (one minute), they are smooth and easy deliverers of a message. To begin with, what you need is a creative script. It’s the foremost importance in creating a video and the script should be simple, compact and engaging. That’s followed by animating characters, hiring a professional voice-over artist, background music, add a dash of humor into it and you got for your business a great video outcome. These explainer videos will help you promo...

The  art of storytelling  is one of life’s most profound yet envied skills. A story if told well, has the power to move; make us laugh or weep. We as humans have always been hard-wired to learning from stories, owing to the fact that we’ve all been raised on folklore and tales of mythology. The storytelling tradition is akin to a language itself. Throughout time, stories have continued to inspire and inform; from one generation to the other. The trend of  storytelling may have started way back in history , but the desire to listen from stories still rings out loud. Speaking from a storyteller’s standpoint, the art is one of the most valuable skills as a person managing a business. Business requires you to stand out from competition. One of the best ways to stand out from competition?  Engage people  in a story that would move and stir your audience! Irrespective of whether you’re a newly established brand or one try...

Didn’t we all grow up on captivating good stories as a kid? Nothing could beat that “edge of your seat” feeling when your were waiting for a narrator to get to the climax of their tale. We all felt connected to those far-away, imaginary characters because of the power of a good narrative. With age. Of course, the inkling to those  characters has faded , but our love for a good story has remained. The importance of proper contextualizing can be described as such: Let’s say your friend shows up at your doorstep with a new product and reads you an entire sales script about how much they’re enjoying their purchase. Wouldn’t that be too odd? How it works is, your friend will first give you a background about their purchase decision and then all about your product before recommending that you should also buy your own. Now imagine, that friend is a company trying to sell you that product. It is easy to see how you would be more likely to consider a purchase if a directi...

With being in great demand and rightly so,  animated explainer videos   are outstanding tools for promotion and sales conversion. But, mistakes in its production can cost you a deal and can turn your marketing dream into a real nightmare. Don’t worry, we are not trying to scare you here, but things that can go wrong and should never be overlooked include simply a badly made video, poorly written a script or making a mistake in choosing an animation studio. Consider them and try to stay away from a few mistakes which are likely to be made in animated explainer video production. Mistake No. 1: Too Long, You’re Gone You might be tempted to go ahead and say a lot about your brand, product or service but try not to do that. Try and restrict the duration of your video or else there are high chances that audiences will feel bored and leave failing your marketing content miserably. A 90 – second video is always recommended which comes to about 240 words in a script....

Didn’t we all grow up on captivating good stories as a kid? Nothing could beat that “edge of your seat” feeling when your were waiting for a narrator to get to the climax of their tale. We all felt connected to those far-away, imaginary characters because of the power of a good narrative. With age. Of course, the inkling to those  characters has faded , but our love for a good story has remained. The importance of proper contextualizing can be described as such: Let’s say your friend shows up at your doorstep with a new product and reads you an entire sales script about how much they’re enjoying their purchase. Wouldn’t that be too odd? How it works is, your friend will first give you a background about their purchase decision and then all about your product before recommending that you should also buy your own. Now imagine, that friend is a company trying to sell you that product. It is easy to see how you would be more likely to consider a purchase if a direc...

Animation can connect with the audience in a fun, engagingly emotional and highly entertaining way. You can take your audience anywhere with them and that’s the beauty of it. But if you’re working on a budget then there may be difficulty in finally pinning down on an animation video company. With so many ways of making a good marketing video, there’s no harm in carefully evaluating the alternatives and make a quick comparison with a big company’s budget. Let’s look at some of the options you could consider here: Freelance! How does that sound? A regular  good   animation video company  always has a team of professionals in the whole video production process. If not a big team but it consists of at least a scriptwriter, a creative director, a storyboard artist, an animator, a voice-over artist and a sound director. Isn’t it better to go the freelancing way. There are two ways you can do this: First is you can hire an animation artist/animator and let him do t...

The value of attracting visitors to your website diminishes considerably if people don’t stay on it for more than a few seconds. So no matter how eye-pleasing your web display may be, if it doesn’t hold visitors then all goes for a toss. Well, here’s the truth: a custom animated explainer video can help you demonstrate your business idea in an effective, informative, educational and engaging way. And the topic of the day: it can help you boost your online visibility and improve your position in Google’s rankings. Not a bad place to start right? Time-on-page increased Just by embedding a marketing video above the fold in your home page, or somewhere on the landing page, the average visit time gets increased by 1 minute! This is good news, as Google considers the time-on-page rate as one of the indicators to measure the relevance of your site. Not to mention, it can tell you a lot about user’s content engagement. Keeps your visitors engaged Animated explainer videos run high ...

With being in great demand and rightly so,  animated explainer videos   are outstanding tools for promotion and sales conversion. But, mistakes in its production can cost you a deal and can turn your marketing dream into a real nightmare. Don’t worry, we are not trying to scare you here, but things that can go wrong and should never be overlooked include simply a badly made video, poorly written a script or making a mistake in choosing an animation studio. Consider them and try to stay away from a few mistakes which are likely to be made in animated explainer video production. Mistake No. 1: Too Long, You’re Gone You might be tempted to go ahead and say a lot about your brand, product or service but try not to do that. Try and restrict the duration of your video or else there are high chances that audiences will feel bored and leave failing your marketing content miserably. A 90 – second video is always recommended which comes to about 240 words in a script....

Want to give your start-up business a good push, but thinking how? Let’s find the perfect answer for you. It is videos, not just any video but, animated explainer videos. If you’re an online marketer, you must be familiar with this term. Do you ever wonder what an explainer video is? How exactly will it increase customers for your business? What is the need to have one? Explainer video – a phenomenon Animated explainer videos are the most powerful way to communicate your business. The video maybe not more than 40 secs – 60 secs (one minute), they are smooth and easy deliverers of a message. To begin with, what you need is a creative script. It’s the foremost importance in creating a video and the script should be simple, compact and engaging. That’s followed by animating characters, hiring a professional voice-over artist, background music, add a dash of humor into it and you got for your business a great video outcome. These explainer videos will help you promo...

Explainer videos Do you want to portray your business in style? Do you think animation helps customers understand your service better? Skilled team Then, you’ve come to the right place! We provide businesses worldwide with the best  animated explainer videos . With them our clients reach and engage their target audience, ultimately boosting sales. Our skilled team of animation wizards have produced explainer videos for startups and global brands. Happy clients The results have always left our clients consistently delighted – they have gone on to recommend us at every instance. All that matters to this design studio is, be it vision of a company, a brand new product or a never-heard-before process, with the  power of animation  we can explain anything. Abundant creativity Our wide range of styles includes motion graphics with text animations, infographics, interesting whiteboard animation that can any business story to life and how! T...

While writing, reading or listening to a story, its characters that comprise the essence. In other words we relate th those characters, they have to ability to build a story or to completely knock it down. If done well, characters can be really inspiring and build a strong connection with your target audience in character animation videos. In this article, we present to you an exclusive sneak peek on how characters are created. Enjoy it! Customized characters work best Before you start sketching characters for an animated explainer video it’s best to craft custom characters aimed to your specific target audience. By what we mean is, characters are customized keeping in mind how potential customers look at them and behave. Characters generate emotions and a strong connection from your target audience. But characters cannot be created overnight out of thin air. It’s not as simple as it may seem, creating and animating takes a lot of hard work. Developing that special connection...

Didn’t we all grow up on captivating good stories as a kid? Nothing could beat that “edge of your seat” feeling when your were waiting for a narrator to get to the climax of their tale. We all felt connected to those far-away, imaginary characters because of the power of a good narrative. With age. Of course, the inkling to those characters has faded , but our love for a good story has remained. The importance of proper contextualizing can be described as such: Let’s say your friend shows up at your doorstep with a new product and reads you an entire sales script about how much they’re enjoying their purchase. Wouldn’t that be too odd? How it works is, your friend will first give you a background about their purchase decision and then all about your product before recommending that you should also buy your own. Now imagine, that friend is a company trying to sell you that product. It is easy to see how you would be more likely to consider a purchase if a direction is strateg...

A small idea can also make emotional connections, cause reactions and inspire actions! Here at PitchWorx, a creative design and animation video company we crave for ideas big and small to interpret them into compelling business stories. With our honed skills in presentation designs, animation videos, infographics and UI design we have successfully partnered with startups and Fortune 500 companies.