PitchWorx

PitchWorx is an explainer video company known for its stunning designs and years of experience in building brands and helping businesses succeed. If you are wondering how explainer videos are made, PitchWorx has the best answer for you! Basically, there are several steps involved in the creation of animated explainer videos and these include the following: Write a Killer Video Script The backbone of every explainer videos is a good script. Besides, explainer videos are summarized videos on how your service, brand or product works. Your script should explain in a way that’s easy to understand. The difficult part is to keep your script as informative and brief as possible. Select a Style for Animation Picking a style for animation goes further than deciding on how you like your explainer videos to look. Choosing a style for animation may set for the perfect tone throughout your videos. Make Your Animations When compared to some animated videos, an explainer vi...

There is a huge amount of options when  video animation company  services are required. Worldwide this industry has grown exponentially and in the same way, the companies that require their services. The variety of options offered by a video animation company, or a video design company is only the result of the multiple and different requirements of the clients since not all the requests can be grouped in a specific area or topic. This forced companies to focus on one or more specific activities aimed at offering this service with the highest quality. To distinguish the best option when choosing a video animation company, it is important to identify what service the company needs, to which audience it will be oriented, and to search based on that a company that develops content in the area that is required, or better yet, that Be a specialist in the subject. The important thing is that the variety and the growing market of these  animation companies  allo...

The thought of taking up a new project, a brand new  animated explainer video  for a business is exciting! The energy of novice clients is contagious which keeps us spirited, the sole reason why we absolutely love kick-off meetings. It’s fun to get to know what they do and discuss the content they want to display in the video. These meetings can go on for hours and are all about finding a way to distill the information that’ll fit into a conceivable video length. But what is that perfect animated explainer video length? 30 seconds? A minute? 2 minutes? Well…. Let's find out! The bottom line of an ideal explainer video length is that it depends on various factors, with the amount of content being the foremost. Some video concepts tend to follow the same pattern. For example, in case of business video scripts, you’ll see a pattern of problem, solution, benefits, and  call-to-action ! You can begin by asking a lot of questions during the intro of your vi...

We can’t say about hiring a contractor, employee or agency, but if you’re looking for to  hire an animation studio  for business video production, then there’s some legwork you’ll have to put in before taking the final call. Animation studios vary in style and specialty, and selecting a company that fits all your needs is important. There are many companies laden out there you can choose from. One outstandingly vital criterion is a company’s professionalism. For businesses that need assistance on how to spot an unprofessional or sub-standard studio, here are 3 signs that an animation studio is not worth working with. Uninspiring website While going through a production studio’s website if its website is uninspiring and mediocre, then it may not be the best way to start of the association. This does not mean that the company’s website has to be flashy and full of graphic images, but it needs to look professional and appropriate for a production house. Does it have q...

It’s inspiration time! If you’re a creative and have a curious bend on the world of animation then start your new year with a bookshelf that’s jammed with inspiration, from  amazing animation  to movie concepts art masterpieces to comic genius. Well, let’s face it, we all know how sitting in front of a blank computer screen, wishing for some source of inspiration feels like. Well, treat yourself with any of these books as they are well worth spending your bucks on.. Pinocchio: The Making of the Disney Epic This one’s  Disney’s  most overlooked classics, commended by critics it finally gets the appraisal it deserves. Well, if you’re a big fan of Disney’s golden era or just simply want to delve into the beginning credits of the most successful and well-loved  animation firm  till date, then grab a copy and learn a thing or two from this timeless classic. The Art of Dave Seeley The word “epic”, has been played around with a lot, but in case of ...

There are endless number of ways to find inspiration on any given subject. Then why sometimes there seems to be a dearth or we often our minds blank when a task needs to be done? At several points in our lives all of us face the grueling task of creating content that’s both engaging and repeatable. Here are some awesome ways to find inspiration when your mind hits that blank spot. Try Google’s Keyword Planner When searching for creative ideas for video content,  Google Keyword Planner  can give you insight you may not have thought of considering. You can take forward these keywords by combining them into a list and multiply assorted keywords together. Even if you’re new to the world of advertising, finding fresh ideas for video content is often simplified by focusing keywords to specific niches. 2.  FAQ Fox helps discover list of questions consumers have The primary function of FAQ Fox is to accept keywords and a list of sites to dig for questions that often...

What is one of the hottest marketing tool?  Explainer videos ! They are being extensively published on conversion pages of websites. Companies use them at trade shows and also as pre-roll ads on YouTube. While it’s possible to make your own promotional corporate videos, there are several  reasons why hiring a professional animation video company  to write, produce and deliver your animated explainer videos. Remember a few points: –  Explainer videos   are not meant to give out minute details of your product There are some companies that are so attached to their product or service that they cram a large number of details into their  explainer videos . Explainer videos should serve the purpose of simplifying your brand’s message. Here’s a useful tip: While it may not be your cup of tea to write your own script, you can be involved in the process of script creation process. You know your company and your customers the best. Nobody else knows it l...

While writing, reading or listening to a story, it’s characters that comprise the essence. In other words we relate the those characters, they have to ability to build a story or to completely knock it down. If done well, characters can be really inspiring and build a strong connection with your target audience in character animation videos. In this article, we present to you an exclusive sneak peek on how characters are created. Enjoy it! CUSTOMIZED CHARACTERS WORK BEST Before you start sketching characters for an animated explainer video it’s best to craft custom characters aimed to your specific target audience. By this what we mean is, characters are customized keeping in mind how potential customers look at them and behave. Characters generate emotions and a strong connection from your target audience. But characters cannot be created overnight out of thin air. It’s not as simple as it may seem, creating and animating takes a lot of hard...

You’ve been with us from our last article  Make that perfect 2D animated video with the right animation video company . In this article, you will learn some additional factors you must keep in mind before you sign up with a 2D animation atlas on the studio for an explainer video. Factual Testimonials What do past clients have to say about the animation studio? Reviews, ratings, recommendations, and testimonials on their websites or LinkedIn profiles help determine this. Doing, this gives you the confidence to choose the production house without any hesitation. Coherence and Responsibility A good animation studio will guide you properly when it comes to the selection of style for the video ( whiteboard animation, motion graphics, character animation ), duration and much more for the video. You know your company/brand better but a good studio will have expertise in the field. Make it a point to listen to their recommendations even in the case of d...

Explainer videos are in rage for online marketing and sales optimization, well we all know this fact by now. With these videos flowing all over the internet and on web pages of all businesses, the question is how long  2D animation videos  should or others made by using different techniques be? To figure this out let’s look at what you need to consider first: -What is the purpose of your animated explainer video? -Where will it be placed? On a homepage, blog, youtube or on landing-page? -What desired action you wish the viewers to take after they watch the video? The third question is actually the most important as it takes your lead to the action. The attention span of the internet-savvy audience is reducing constantly giving momentum to shorter videos as compared to longer ones. Short videos are easy attention grabbers, no doubt but how short should they be? You may consider making a one minute, two, three minutes or even more than that. Knowin...

Animation can connect with the audience in a fun, engagingly emotional and highly entertaining way. You can take your audience anywhere with them and that’s the beauty of it. But if you’re working on a budget then there may be difficulty in finally pinning down on an animation video company. With so many ways of making a good marketing video, there’s no harm in carefully evaluating the alternatives and make a quick comparison with a big company’s budget. Let’s look at some of the options you could consider here: Freelance! How does that sound? A regular  good   animation video company  always has a team of professionals in the whole video production process. If not a big team but it consists of at least a scriptwriter, a creative director, a storyboard artist, an animator, a voice-over artist and a sound director. Isn’t it better to go the freelancing way. There are two ways you can do this: First is you can hire an animation artist/animator and let him...

Don’t you feel ecstatic to have met Mickey Mouse, Bugs Bunny, Popeye, Tom & Jerry, Scooby Doo and the Powerpuff Girls? Remember those days when watching cartoons back to back with a bowlful of popcorn, used to be your only mission in childhood? It is only because of animation that we smile a little brighter and laugh a little harder until our stomach hurts. Without it, our perception of innocence would have been different! Aren’t you interested to know how it all started? So, let’s go back to history and take a quick look at Animation’s timeline. IN THOSE DAYS The earliest traces of animation were found in the Paleolithic cave paintings of animals having multiple sets of legs. Archaeologists believe that the impression could be mapped back to at least 5000 years…a vase found in Iran had five images of a goat leaping to grab a leaf from a tree. It is a glory to understand how far animation has come from the ancient days. COMING ON PAPER Several centuries la...