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Showing posts from November, 2019

Why you need an animated explainer video for your business

The visual appeal of a video is more attractive to clients than watching text. Even the Psychologists verified with their research that a video or a picture has a more profound impact on the subconscious mind. So, it makes sense why not go in for an animated explainer video for your business . In the past six years, the consumption of the global video has skyrocketed by 90%. People in the age group of 18 to 34 years prefer to watch videos 95% of the time over reading texts. And along with this Facebook prefers animated videos other multimedia as they are more popular in the medium. Know what makes an animated video so powerful? A short-animated video that encapsulates the story of your company and its product or service is often found to capture the attention of the clients easily, Videos are more reliable as they instill confidence in the minds of clients thus boosting the sales or profits of the business. These days in a fast-paced world, people prefer vi

Reasons why you should invest in a professional logo design

Your business is a huge investment; therefore, it is essential to brand your business with a professional and well-designed logo . Here are some reasons why you should invest in a  professional logo design . 1.     Logo is your first impression A logo is a symbol that represents your business and its products. From branding design and business cards to brochures and websites, it is the first graphic that appears everywhere. So, if it doesn’t resonate well with your target audience, they won’t stay hooked for long.   2.     Building Trust Before trying your product, users/consumers access appearance. Therefore, a brand that has a professional logo design instantly gains trust in your brand.  A logo resembles a strong brand identity that helps to build a stronger brand loyalty from the users. 3.     Professional logo has a longer lifetime Since an expert designs a professional logo  with the right research, you will have promising results that will la

Importance of website design and development in a business

In today's time business websites have become increasingly popular to advertise about a business house or a start-up. They are essential but not just any website would be enough for a business setting. The website design does matter a lot. Website design and development is a specialized field today and you can benefit from their creativity. Let's explore the importance of website design and development in business. First impression is the last one Your website is the face of your business. It represents your business house or start-up, so the designing of your website should be such that it leaves an indelible impression on your clients and investors. If it fails to grab the attention of your client then they will be lured to your competitor's website, which you wouldn’t want to happen. When it comes to websites it doesn’t take much time for people to switch from one to another. Impressive web design helps and decides how your clients perceive your brand

Ways to make an effective PowerPoint presentation

PowerPoint presentations are an inevitable part of any business. You cannot think of surviving without having the knack of or having the knowledge of presenting them in the market rife with competition. So, let us explore some ways to make an effective PowerPoint presentation . Sort-out the content First thing first, sort out the content of your corporate presentation . Be clear about the beginning, middle and end of the content. Make it in a storytelling format as if you are going to narrate to your clients. Avoid jumping from one topic to another and group the information intelligently. Declutter information and organize with the starting and the end in the mind. One point per slide Killer presentation is what everyone is looking for. But for that, you need to have a strategy. Make sure that you organize the slides and mention one point per slide. This way you would eliminate a lot of non-crucial information and be able to focus on important points only.

Explore the latest web design trends that you can use

Web design is an amalgamation of superior art and science that work together to create an experience that lingers in the mind of its audience. A strong technical foundation is a prerequisite whereas the visual part allows the website to become impactful and memorable among its audience. In order to garner the interest of their audience, many website designs have come up in the past, but there are few which have stood the test of time. Let's explore some web design trends that you can use for your business. Simple and minimalist layouts Clean, simple and minimalist layouts can never go out of fashion. While cluttered and chaotic web design often dilutes the brand message with a possibility to overwhelm and confuse your visitors. A simple and minimalistic layout draws the attention of your clients on what is important or what matters and would not confuse them with clutter. These designs stay relevant for a longer period of time which implies that you don’