Web design is an amalgamation of superior art and science
that work together to create an experience that lingers in the mind of its
audience. A strong technical foundation is a prerequisite whereas the visual
part allows the website to become impactful and memorable among its audience.
In order to garner the interest of their audience, many website designs have
come up in the past, but there are few which have stood the test of time. Let's
explore some web design trends that you can use for your business.
Simple
and minimalist layouts
Clean, simple and minimalist layouts can never go out of
fashion. While cluttered and chaotic web design often dilutes the brand message
with a possibility to overwhelm and confuse your visitors. A simple and
minimalistic layout draws the attention of your clients on what is important or
what matters and would not confuse them with clutter. These designs stay
relevant for a longer period of time which implies that you don’t need to
redesign your website again.
Mobile-friendly
interface
Researches predict that more than 70 percent of people will
browse the internet purely through smartphones by 2025, so mobile-friendlydesigns are essential. Since your website will be operational on the phone,
therefore its better to have designs and features that are scalable, compatible
and mobile-friendly.
Video
background
Videos are more dynamic when compared to
pictures. From social media feeds to music streaming apps they can be found
everywhere. Over the years videos have found their place in web design too. You
can use a full-page video background for storytelling as it immediately grabs
the interest of the user and attracts them to the narrative of your brand. It
is also an excellent choice for SEO and user conversion. With flexibility,
videos create a long-lasting impression in the audience's mind.
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