PitchWorx

To grab the viewer's attention from the get-go, businesses now are increasingly looking for cartoon/character animation on their websites. The basic idea behind having a character in an animated explainer video is to give an identity to the business. This further helps people remember and connect the business with your character. Let's see why you should use it: You can give the character traits The best thing about character animation is that you can give your character a trait that the audience can find both informative and enjoyable. For example, a character clicking his forehead and instantly finding results for his problem. It helps in creating an identity Social media has the power to make your character popular and this helps to create an identity for viewers. Once the popularity of the character rises up the arc, more and more people will begin to identify the business with a particular character. Another good way to grow your business is by ...

At the end of the day, content is all about telling a story that's compelling. The story can be about your customers, the product you're selling or even the history of your organization- anything. The main goal of your organization is to craft a message that persuades, convinces and compels your audience to buy your product. This can only be achieved through animated explainer videos . Let's learn how they are effective. Animated explainer videos provide great execution You might have a great story at your hands but if you're delivering it poorly, your audience will be passive and you won't see any active buying action. This where an animated video is going to come to your rescue. An animated explainer video is a rich medium that does not only make your key points pop but is also cost-effective. You will get everything that a visual medium has to offer but with smaller resources. You can bring any concept to life You bend the laws of nature w...

Presentations are a huge part of business and marketing development. It's required at a business pitch, conference, webinar and at client interviews as well. Presentations can make or break you. As important as they are, people still take them for granted. To come out of that black hole, we've listed a bunch of points to help you create impactful presentations. Dedicate time to develop great content The core of your presentation design is your content. The content of your presentation is what the audience will take home. Which is why you must invest as much as time possible writing, researching and brainstorming to create an impactful presentation. Always start with a basic outline It's never a good idea to throw everything on PowerPoint and then start from scratch. Slides aren't the basis of your presentation, they only support it. It's always a good idea to first have an outline of all your main points on paper and organize it sequentially b...

. 70% of the decisions to buy a product or service is made within 7 seconds of looking at it. This is because of the package it comes in or how the audience views it on a website. First impressions are important because they leave a big mark on your market presence. This is why you need to find creative design agencies who have carved a niche for themselves in the world of design. The top agencies have a fresh perspective on developing a brand strategy. Let's look at some of them. Lucid Lucid is a creative design agency based in Banglore, India that creates world-class designs for numerous brands all across the world. Lucid allows your brand to say exactly what the people behind it want to convey. Their perspective is unique, fresh and their designs sustainable. The agency works on the basis of projects and design partnerships. PitchWorx PitchWorx is a creative design agency based in Delhi NCR, India that is made up of storytellers who turn abstract concepts,...

Website design is essentially a creative process and is more artistic than technical. However, there are a few unsaid secrets around it because all in all, it is a medium of presentation and the reason why some website designs stand out more than others is that they know these secrets. Now it's time for you to learn them to create visually appealing websites. Keeping the design balanced As a website designer, the first thing you apply to your designs is a well-constructed balance. which can be seen in the layout of a website. The visual weight of a website design can be manipulated by adding or removing elements like colour, text, imagery, etc. Say one symbol on the website is neon green, then the colour itself will set off the entire balance. Achieving a balance can take some time and training. Always use grids Compartmentalizing designs within grids is related to balance. Grids are vertical rulers that put a web page into columns. Columns allow the viewer t...

A Creative design agency is all about customer satisfaction. It works day in and day out to enhance the brand image of its clients and works to create materials required for visual communication like logos and advertising and marketing projects. It works with its clients to create strategies for business objectives and then implements them with the help of branding and design . Objectives : Delivering the client's message Creative design agencies employ elements of graphic design like photography, colour, type, animation, illustration, texture and shape to create impactful visual communication that can deliver the message of the client with the help of various media streams. Giving a competitive advantage  A Graphic design agency will find out faults in the client's communication line and will create innovative methods to build on competitive advantage in a business environment that's hyper-competitive. The designers will then implement strateg...

Sometimes experience, varieties of animation styles and completed projects don't tick all the boxes when you need to select a 2d animation company . Let's read about some of the other evaluative benchmarks. Look out for the voiceover Voiceover is a very important element to take into consideration when you're choosing a company for your animated explainer video. Every 2d animation company should have professional voiceover artists who know the genres and have great command over their tone. What you should keep in mind ●      Professional voice-over artists know how to project a range of emotions through their voices. Look for that in the videos. ●      The voiceover artists should have a command over the language they are using in the explainer video so that people can connect with the message. ●      Accents. For example, a British accent can sound very similar to an Australian accent for some...

To get someone to put your ideas in a visual medium to resonate with the audience is a herculean task because of a video reflects the value of the brand. If it's the first time you're planning to hire a 2d animation company for your designs, make sure you do the following things: Get their portfolio The portfolio of a 2d animation company reflects the quality of the work they've done in the past. Looking at a portfolio or the showreel will give you a hint about what your animated explainer video will look like Important things to keep in mind ●      Do their videos have a good story? ●      Is the brand value getting reflected in the videos? ●      Look for quality. You don't have to be a professional to understand if the movements are realistic and whether or not the video dynamics flow smoothly. ●      Are the visuals and characters appealing or are they robotic? ●  ...

Animation services were once used only to create an animation of about a few seconds. Now the entire technique of animation has developed into something that's no less than filmmaking and is showing countless unique aspects. Cost and labor intensive Animation services altogether form a huge industry that makes feature-length films that have higher production costs and are extremely labor-intensive. The combination of the two together creates magic on screen. Difference between a film and animation A very notable difference between the two is that once an animated services film begins to start rolling, i.e, it moves into production, the cost of every shot becomes higher than a film that's based on live-action. A director can easily ask the DOP to take another shot if he feels a scene could be portrayed better but in the case of animated services film, every take has to be rendered manually and that's a tough process even though computer animation...