PitchWorx

Enliven your business ideas and present them in the form of a compelling visual story to your audience. Use character animation videos that assist your digital marketing campaigns. Here are reasons to use animation: 1. Appeal to B2B audiences Animations can help you showcase your product’s features, advantages and benefits in a visually compelling way. It helps you present all intricate details of your product offerings.   2. Shareability A visually compelling video always stands out from the clutter! This enhances shareability over the internet.   3. Cost effectiveness No longer do you have to drain your pockets for marketing your product. Making animation videos are cost effective!

If you own a company then you might have considered making an explainer video by now! Don’t know what an explainer video is? It’s simply a video that explains your product or service to the people. In short, it is a visual business pitch that pitches your product! Companies use them to explain their offerings to the audience in the hope of boosting conversion rates on their websites. However, most companies fail to deliver an impact with their character animation videos. In this article, I will tell you exactly why they fail; and will also offer you tips on how to go about your animated videos. Here are the reasons why your animated videos fail to serve the desired goals: 1. Zero Pre-Scripting Process Before you get down to jot your script for the video, you need an organized survey to look into the minds of your target audience. You need to ask questions in order to know exactly what the customers demand. In this way, you’ll have an answer to what’s stopping peopl...

Days when hard-bound copies of your ideas, business concepts and blueprints did the rounds are passe! Character animation videos are the new “fever”. No wonder you’d find every successful business with an explainer video that succinctly explains how they work, their products and services! For business, an explainer video embedded in the home page of a website is the portal to spread wings and reach out to people- that is the communication goldmine! Here’s how character animation videos help you grab eyeballs: 1. Inform and entertain Intertwine information with entertainment and you’ll find yourself people who’d be receptive to your videos! That’s how it works. Online competition is fierce, that’s why you have to cut through competition and be heard by your target audience. What is that, that differentiates your explainer video from your competitor’s? Ans: Creativity is what sets you adrift from your competitors. Come up with an idea so noble, that...

Often short and to the point, character animation videos employ concise language coupled with entertaining visuals to communicate ideas, products and services to the audience. Businesses, mostly start-up companies invest time and effort in creating character animation explainer videos to reach out to a larger section of the audience, primarily because of the low cost of production. Visual narratives are the order of the day and explainer videos are a fun way of letting people know about what you do. They help you pitch!

A visual narrative prompts an immediate call-to-action. It has the power to stir and shake! That’s why most companies, both startups and Fortune 500 companies have now forayed into creating animated explainer videos to communicate with their audience. Explainer videos are short videos that introduce your company, it’s products and services to the audience. Animation has bestowed us with the power of pushing creative limits and deploying creativity to good use. We now have the power to tweak around with technology and create things that were previously deemed ‘impossible’! Character animation videos serve as compelling business pitches because they are more engaging that text or image based pitches. If you have a proposition that you want to convey to the right people, a video pitch is the way to go about it. Why create explainer videos? Your company’s marketing plan thrives on an interplay between various factors, that renders it successful. While you’re promotin...

If a picture can say a thousand words, imagine what a video can do! A video has the power to shake and stir. It also is a viable tool for companies to promote their business and succour it from abysmally low phases. Most companies, especially start-ups, utilize character animation videos as tools to communicate their message to their target audience. An animated video relays a company’s message to the audience, offsetting the costs associated with a live-video. An engaging animated video is what sells big in today’s world. A video should be such that it is capable of stirring your audience’s cognition and eliciting an instant call-to-action. It should encapsulate your ideas in a concise and crisp manner! The last thing you want is to confuse your audience! Here are some prerequisites to be kept in mind before you animate: 1. Determine your target group Start off with determining who your target group is. The one shoe fits all strategy can be dicey, therefore you have to ...

Need an effective way to boost your business? Contact PitchWorx for a character animation video and go viral! We take your company’s strategic intent, turning them into stunning visual narratives. We also create business presentations, infographics and interactive user interface design.